Essays & Articles
Engineers and business executives are good at solving problems, but they seldom ask if it is the correct problem.
Human- and humanity-centered designers are trained to address the core, underlying factors, not just the symptoms.
Design must change from being unintentionally destructive to being intentionally constructive
From "Design for a Better World." last paragraph of Chapter 2 (page 13).
Failures? No — Learning Experiences
We scientists (and designers) learn from our failures. In fact, scientists seldom fail. Instead, they say “that didn’t work. Time to try something new.” I prefer never to talk of failure. Instead, I say “that...
Don Norman
Simplicity is in the mind, complexity is in the world.
If you understand something, then even things that are complex become simple. The complexity of the product must match the complexity of the task.
Don Norman in the book "Living with Complexity."
I learn more by being wrong than by being right
When people praise my ideas it is nice to hear, but I don’t learn anything. If people disagree, I learn. If they convince me, I am thankful and I change. If I believe I was...
Don Norman
If you can think of a clever solution in a few hours, assume many others have already done so
If you can think of a clever new concept or solution to an existing problem in a few minutes or hours, then you should recognize that many people all over the world, many who have...
Don Norman
Make it Simple? No! Make it Understandable.
Make it Simple? No! Make it Understandable. When people make things "simple" by minimizing controls, they make it much more difficult to work or to understand.
Simplicity is in the mind, Complexity is in the world. Why? Things you understand are simple.
It is the designer’s job to take complex requirements and make them so understandable and appropriate that they are pronounced “simple.”
Don Norman
The universe is made of stories, not atoms
A quote from the poet Muriel Rukeyzer’s book “The speed of darkness.” Why stories? Because they combine history and context, critical events and results, both good and bad, expected and unexpected all linked through causal...
Don Norman
You are being too logical, I often tell engineers and executives.
“You are being too logical,” I explain. “People are not logical. Logic is artificial. It was invented by mathematicians and philosophers. It is not how people think, which is why it is so difficult for...
Design for people the way they are, not for how you want them to be.
The Complexity of Everyday Life
EssaysMy home is littered with technologies that require conitnual attention. The problem is not just with today's favorite culprit -- the computer -- even my water filter requires change every 6 months. If every device only needed attention once a year, I would still be fixing, maintaining, or adjusti...
November 17, 2008
8 minutes read
Banner Blindness, Human Cognition and Web Design
DesignBenway and Lane have studied "Banner Blindness" -- the fact that people tend to ignore those big, flashy, colorful banners at the top of web pages. This is pretty interesting stuff, for the entire reason they are so big and obnoxious is to attract attention, yet they fail. Evidently nobody ever s...
November 17, 2008
7 minutes read
Automobile in HCI’s Future-2
DesignThe automobile industry is badly in need of guidance on human factors. Excellent people already work in the companies, but they suffer the problems faced within the consumer electronics and computer industries over the past few decades. This is an important arena, one where human-centered d...
November 17, 2008
6 minutes read
Chapter 17: Writing as Design, Design as Writing
EssaysA graduate student of mine, worrying about how to teach the principles of good design to undergraduates, suggested that we should use writing as an example. “We should teach them,” he said, “to think of...
November 17, 2008
22 minutes read
Engineers and business executives are good at solving problems, but they seldom ask if it is the correct problem.
Human- and humanity-centered designers are trained to address the core, underlying factors, not just the symptoms.
Design must change from being unintentionally destructive to being intentionally constructive
From "Design for a Better World." last paragraph of Chapter 2 (page 13).
Failures? No — Learning Experiences
We scientists (and designers) learn from our failures. In fact, scientists seldom fail. Instead, they say “that didn’t work. Time to try something new.” I prefer never to talk of failure. Instead, I say “that...
Don Norman
Simplicity is in the mind, complexity is in the world.
If you understand something, then even things that are complex become simple. The complexity of the product must match the complexity of the task.
Don Norman in the book "Living with Complexity."
I learn more by being wrong than by being right
When people praise my ideas it is nice to hear, but I don’t learn anything. If people disagree, I learn. If they convince me, I am thankful and I change. If I believe I was...
Don Norman
If you can think of a clever solution in a few hours, assume many others have already done so
If you can think of a clever new concept or solution to an existing problem in a few minutes or hours, then you should recognize that many people all over the world, many who have...
Don Norman
Make it Simple? No! Make it Understandable.
Make it Simple? No! Make it Understandable. When people make things "simple" by minimizing controls, they make it much more difficult to work or to understand.
Simplicity is in the mind, Complexity is in the world. Why? Things you understand are simple.
It is the designer’s job to take complex requirements and make them so understandable and appropriate that they are pronounced “simple.”
Don Norman
The universe is made of stories, not atoms
A quote from the poet Muriel Rukeyzer’s book “The speed of darkness.” Why stories? Because they combine history and context, critical events and results, both good and bad, expected and unexpected all linked through causal...
Don Norman
You are being too logical, I often tell engineers and executives.
“You are being too logical,” I explain. “People are not logical. Logic is artificial. It was invented by mathematicians and philosophers. It is not how people think, which is why it is so difficult for...
Design for people the way they are, not for how you want them to be.
Signifiers, not affordances
DesignNote: This was published in ACM Interactions, volume 15, issue 6. It is time for a review. As time and technologies change, as we have moved from individual to group, social, and even cultural computing,...
November 17, 2008
8 minutes read
How To Write an Effective Manual
EssaysErin Massey of the Chicago Tribune newspaper (registration required) has written a nice article on the importa...
November 17, 2008
5 minutes read
DVD Menu Design: The Failures of Web Design Recreated Yet Again
EssaysIt is time to take DVD design as seriously as we do web design. The field needs some discipline: Some attention to the User Experience, concern about accessibility for those with less than perfect sight and hearing, and some standardization of control and display formats....
November 17, 2008
8 minutes read
Chapter 11: Turn Signals Are the Facial Expressions of Automobiles
EssaysAs we construct artificial devices with ever more power, even more intelligence, perhaps we will have to make them mimic natural evolution. Technology slowly evolves, not in the same way as the natural evolution of life, but through the artificial evolution of design. But in many ways, the evol...
November 17, 2008
36 minutes read
In Appreciation of Jef Raskin
EssaysJef Raskin, a remarkable person, died recently (26 Feb., 2005). He led a rich life. I first met him when he was a professor at the University of California, San Diego (UCSD) in the early 1970s, and although his degree was in Music, he was a professor of Art, doing computer science, and art, and m...
November 17, 2008
5 minutes read
There’s an Automobile in HCI’s Future
AutomobilesConsider the modern automobile. It is a wonder of computation. multiple CPUs, hundreds of miles of cabling. Automatic this and automatic that. Lots of automatic stuff. How do we automate sensibly, controlling some parts of the driving experience, but ensuring that drivers are kept alert and infor...
November 17, 2008
6 minutes read
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